I’ve been thinking about this a lot over the last few days. I’m not really sure what this post is supposed to achieve, either. But, I thought I’d write it down. Mostly, I think, it indicates a shift in how I’m going to read and review comics.
Since I started reading comics again, in September 2011 with the launch of DC’s New 52 reboot, I have slowly started to become more and more frustrated with the near-endless cross-over events. Sure, this is not a new complaint from comics readers, and certainly it won’t do anything to change things. But, it will change things for me.
I understand the business rationale for cross-over Events: it encourages people to try new series, which in turn could lead to consistent interest in previously-unread series. Or, at the very least, a short-term up-tick in sales that isn’t bad for the publisher, either.
For me, though, it is annoying. I’ve always approached Marvel’s titles with eyebrow firmly raised, because it’s a given that any title will be involved in an Event at least twice a year – and, in 2012-13, it seems like the rate of Events is spiraling so far out of control that the only conclusion is that Marvel’s brain-trust (or, more likely, executives) have zero imagination, and can’t conceive of any title surviving/succeeding on its own. Which is too much cynicism for creativity and long-term success, in my opinion. “Avengers vs. X-Men”, “Age of Ultron”, “Infinity”, and even in the Ultimate Comics line, we had “Divided We Stand/United We Fall” and the Ultimate Comics series will be brought to an end with the “Cataclysm” Event.
Let’s take a look at DC: First, there was the Bat-family “Night of the Owls” Event, which had one tie-in issue per series (more or less). Then there was the larger “Death of the Family” Event, which was pretty good (but a little flat, by the end), and quite expensive for anyone who wanted the whole picture/story. Now, Batman will also have the “Year Zero” event, which will include 10 tie-in issues from other series. Sigh. There was the “Throne of Atlantis” Event, which was relatively short, and only connected two titles together (Aquaman and Justice League). There is the just-completed “Trinity War” Event, tying together Justice League, Pandora, Justice League Dark, Phantom Stranger and Constantine. Now, we have “Forever Evil: Blight” (18 issues, total), which is a cross-over between Constantine, Pandora, Phantom Stranger, and Justice League Dark. In addition to this, there was the early, tedious daemonite cross-over mess that tied together too many series early on in the New 52’s history. Green Lantern series had the Rise of the Third Army and immediately-following Wrath of the First Lantern.
Valiant Comics have had at least two cross-over events, too. Which is rather excessive for a line that has only been going (after a renewal) for little over a year. And all of the Events mentioned in this post don’t account for all of the ones that have been unveiled, or are pending.
This endless crossing over, mixing is just too much. For me, anyway. So, I’m going to stick to a very limited number of New 52 titles, and also Ultimate Comics series, some older Marvel series (mostly Captain America-related), and explore more offerings from other publishers. Perhaps the only exception will be Vertigo Comics (the “mature” imprint of DC Comics), which has some truly excellent series – many of which are already complete, which makes it easier to plan purchases and reading.*
It’s just too expensive to get the whole picture with the Big Two. Marvel have been ridiculous for a long time. DC, after pulling off a great re-boot, seem to have caught the Cross Over Bug a little too hard, which has just killed my enthusiasm to fork over all that money. Getting the whole story is very important to me. As, I’m sure, it is for a lot of reading junkies. If you’re going to pursue a strategy that whiffs of gouging… Count me out. I have rent and food to pay for (which I can barely manage as it is).
So, yeah. I’m not really sure if this post really achieves anything. But there we go.
* That being said, even Vertigo are going to be running a Cross Over: Fables and Unwritten… It’ll hopefully be short, though, and does benefit from being comprised of two of my favourite comics.
